Here’s a confession: I was initially not too excited by the announcement of the iPhone SE last week. As a gadget geek who’s been testing cutting-edge phones that fold in half or have no bezels, the iPhone SE’s 2016-era looks was an immediate turn off.
But then I began testing the phone out in public, and on three separate occasions, strangers approached me and asked if that was the new “budget iPhone,” and that they were very excited about it and plan on purchasing one.
Their reasons range from “I don’t want to pay $1,000 for a new phone,” “I don’t want to give up the home button,” or “phones are getting too big.”
Yes, they were older—all three were at least in their fifties. And I’d bet that they were not gadget geeks who kept up to date with all the latest smartphone news.