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Archive of posts published in the category: Practices
May
1

SEO Best Practices for Ecommerce Website

on-site-ecommerce-seo-what-is

If you want to get more traffic and sales to your ecommerce website, then on-page SEO is a critical first step.

There’s a multitude of how-to articles and tutorials on the web offering general SEO advice, but far fewer that specifically address the needs of ecommerce entrepreneurs.

Today, we’d like to give you a basic understanding of on-site search engine optimization for ecommerce. It will be enough to get you started, make sure you’re sending all the right signals to Google, and set you up for SEO success.

Let’s dive in.

What is Ecommerce SEO? Definition

Ecommerce SEO is the process of making your online store more visible in the search engine results pages (SERPs). When people search for products that you sell, you want to rank as highly as possible so you get more traffic.

You can get traffic from paid search, but SEO costs much less. Plus,

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Apr
15

Software Acquisition and Practices (SWAP) Study

 

The FY18 National Defense Authorization Act (NDAA) directs the Secretary of Defense to task the Defense Innovation Board “to undertake a study on streamlining software development and acquisition regulations.”

“Software is assessed among the most frequent and most critical challenges, driving program risk on ~60% of acquisition programs.” – Defense Science Board, 2018 Report

U.S. national security increasingly relies on software to execute missions, integrate and collaborate with allies, and manage the defense enterprise. The ability to develop, procure, assure, deploy, and continuously improve software is thus central to national defense. At the same time, the threats that the United States faces are changing at an ever-increasing pace, and the Department of Defense’s (DoD’s) ability to adapt and respond is now determined by its ability to develop and deploy software to the field rapidly. The current approach to software development is broken and is a leading source of risk to

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Apr
10

Programming Basics for Beginners – Common Terms, Practices and Principles

Before You Start To Code

When you first set out to learn the science and art of computer programming, there is a huge amount to learn and it can sometimes seem a little bit overwhelming. You are effectively learning a whole new language to write your code in, at the same time as learning a wide range of new concepts, principles, working practices, technical terminology, software tools and more. That’s quite a lot to take in all at the same time.

Because of this I think that it is well worth taking the time to learn some programming basics before you even start learning the ins and outs of a programming language and writing your first line of code. These basics include common terminology, working practices, and software tools.

The purpose of this article is to introduce you to some of these programming basics, which you are likely to come

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Apr
2

50 Best Practices for SEO That Will Ignite Growth

10 minute read

Search engine optimization isn’t one single task or strategy you implement to boost your website to the top of search engine rankings. An effective optimization plan combines a variety of best practices for SEO that come together to help websites gain authority in SERPs.

If you want to increase your website’s rankings, help more people find your brand through search, and grow your digital authority, you should use as many best practices for SEO as possible. Here’s a comprehensive list of the strategies you should focus on.

SEO Best Practices Checklist

Keywords

Conduct keyword research. Conduct keyword research to gain insight into the phrases your target audience searches for and to discover the keywords you’re able to rank for. To find the best keywords for your website, use Alexa’s Keyword Difficulty Tool to gain insight into search term popularity and keyword competitiveness.

keyword research best practices for SEO

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Mar
31

What is Technical SEO? Best Practices and a Checklist

technical seo

Technical SEO is a very important step in the whole SEO process. If there are problems with your technical SEO then it is likely that your SEO efforts will not generate the expected results.

It is thus crucial to make sure that you understand what is technical SEO and how to get it right.

The good news is that after you do a technical SEO audit of your website and fix any potential problems, you won’t have to deal with it again.

In this post, you will learn what is technical SEO, what are the best practices to follow and how to do a technical audit of your website using our technical SEO checklist.

What is Technical SEO?

Technical SEO refers to the process of optimizing your website for the crawling and indexing phase. With technical SEO, you can help search engines access, crawl, interpret and index your website without

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